INTRODUCTION:
Effective marketing and sales training is key to ensuring that only do your staffs
have the right behaviours and technical knowledge, but they have the skills and confidence to
manage clients. Customers today demand world -c lass service. They will reward companies that
provide it by remaining loyal, and they will take their business elsewhere if service is mediocre.
Your customer service representatives a re the face and the voice of your company hence the reason
why you need to provide them with adequate training.
COURSE OVERVIEW:
This course will help you brush up on your management training, change
management skills and work motivation. Sales managers will gain the ability to set clear goals;
provide product and market training; coach selling skills; guide strategy development and
execution; get motivated and improve employee motivation; measure results; and make
appropriate adjustments, including criti cal hiring and firing decisions.
